Austin Beerworks Creates Brave Noise Collaboration Beer

Sheila Garcia, Mel Strand, and Jen Treu at Austin Beerworks Brave Noise brew day.

Since the beginning of the Brave Noise Collaboration, six Texas breweries have joined the initiative, five of which are in the Austin area. Breweries such as Austin Beerworks and St. Elmo’s have begun the process of brewing their collaborative beer. While St. Elmo’s had their release on Oct. 6, Austin Beerworks is getting ready to release their pale ale soon. 

Brave Noise, which started with one powerful question from Brienne Allan, has been making its way to breweries nationwide. Creating voices for survivors of discrimination, harassment, sexism, and sexual assault, Brave Noise has been advocating for breweries to join the movement. 

Sheila Garcia, director of hospitality at Austin Beerworks, heard the stories from those that came forward and began pushing for Austin Beerworks to join in on the Brave Noise collaboration. 

“This initiative helps promote a strong message, and it’s time to use our voices,” Garcia said. “I sent out a company-wide email, notating the change in our code of conduct, and pushing for updated training.” 

Austin Beerworks’ collab beer will be a fruit-forward, citrusy pale ale. With a 4.5% ABV, it will be reminiscent of a classic pale ale. Mel Strand, director of brewing, formulated the recipe herself, and got the green light to start the brewing process. 

“I really support this movement,” Strand said. “We had all the ingredients to make this beer, and it’s for something I really believe in.” 

The pale ale will be available in the taproom in the next coming months. While it is still unsure if the beer will be labeled and canned, people can still visit Austin Beerworks to help support Brave Noise. A majority of the sales will be donated to SAFE Institute

“We chose [SAFE Institute] because they help build a safer community in Austin by working to stop abuse, build healthy environments, and inspire safe cultures,” Garcia said.  “We also plan to use their services within our own brewery to continue our education and work towards a safe environment for our staff and our taproom guests.”

You can view Austin Beerworks updated code of conduct here.


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